Handmade by Nanny Ray Ray - Your Mate Agency

The Problem

Rae is a grandmother in regional Victoria who has been hand-stitching children's clothing for years. Each piece is unique, made with love. She was ready to take her craft online properly — not with some template site, but with a real digital business.

What We Built

Professional online boutique with secure Stripe payments
Automated order and shipping notification emails
24/7 AI customer support chatbot
Real-time inventory management
Custom admin dashboard for order fulfillment
15-minute cart timer to protect unique pieces from abandoned carts
Shop by age categories (3mths to 2yrs+)
Gift ideas section for baby showers, birthdays, and special occasions
Multi-currency support (AUD, USD, EUR, GBP)

The Result

From sewing room to streamlined online business. Rae can now focus on what she does best: creating beautiful, handmade clothing for Aussie kids. The tech handles the rest.

"I've been sewing children's clothes for years, but selling online always felt too complicated. Matt didn't just build me a website — he built me a proper little business. Payments, shipping notifications, even a chatbot that answers questions while I'm at the sewing machine. My grandkids helped me pack the first online order and I nearly cried. Your Mate Agency gave me something I never thought I'd have at my age: an online shop that actually works."
— Rae, Handmade by Nanny Ray Ray

Tech Stack

React 18.3.1 + TypeScript 5.8.3
Vite 5.4.19 with SWC compiler
Tailwind CSS 3.4.17 + shadcn/ui
Zustand v5.0.8 for state management
React Query for data fetching
React Router v6.30.1

Backend

Supabase (PostgreSQL + Deno Edge Functions)
11 database tables for products, orders, customers, cart, reviews, wishlists
Row Level Security with JWT authentication
Custom product reservation system with automatic cleanup

Integrations

Stripe for multi-currency payments with automatic GST calculation
Brevo for transactional emails
Google Places API for address autocomplete
Tawk.to for live chat support

Features

15-minute product reservation preventing race conditions
10 curated product collections
Advanced product attributes (color, fabric, measurements, care instructions)
Shipping label printing from admin dashboard

Performance

Sub-second page loads via Vercel CDN. 137+ performance optimizations including memoization, lazy loading, and intelligent caching.